Company Overview

The Company was founded in 1985 by Mr. Boon Chin Soo as a travel bag manufacturing business. With over 30 years of experience, Mr. Boon Chin Soo has transformed the Company into retail concept stores selling multiple types of luggage, bags, winter apparel and travel accessories.

 

The Company is committed to be one of the market leaders in the luggage, winter wear & travel accessories industry and to gain international recognition by carrying a wide range of quality products through the sale and distribution of the innovative designs of its own brand names and distributorships of products of other brand owners and manufacturers.

 

Today, the Company operates 20 retail stores and has a presence in 3 departmental stores in major shopping centres across Malaysia.

 

Mission

 

To become the market leader in the retailing industry and to revolutionize this industry in many years to come. By carrying a wide range of brands, we are able to distribute a range of high quality and innovative products that will help us achieve our mission. With the help of all these brands under our company, we will soon be able to stand proud among the titans and receive recognition by the top leaders of the retailing industry.

 

Vision

 

To be the best we can in every market that we put our foot into. We envisioned a future that we are able to revolutionize this company to have the strength of a big company. We also would like to achieve a sustainable growth by maximizing returns to shareholders. Besides that, we wish to expand internationally and to stand a chance to be a part of the TOP 10 Travelling Firms and Leather Goods distributor in the world by year 2025.